For one unforgettable weekend, Cubex Centre Prague transformed into a wonderland of beauty and self-expression. ELLEphoria 2025 brought together leading brands, top experts, and beauty lovers from near and far. Guests discovered new fragrances, indulged in professional styling, and joined inspiring talks on confidence, creativity, and self-care. It was more than a beauty event — it was a celebration of individuality, empowerment, and the art of feeling good.
Photo: Katerina Antos
The main stage turned Cubex into a vibrant hub of inspiration and energy. Hosts and makeup artists shared pro tips, personal stories, and their passion for beauty.
At the Douglas booth, guests tried the latest Kylie Cosmetics must-haves and enjoyed professional makeovers — leaving glowing and smiling.
A fragrant paradise of brands like Atopalm, Some By Mi, and Jung Saem Mool. Notino’s floral-decorated booth became one of the most Instagrammable spots of the festival.
Soft florals, pastel tones, and signature fragrances made the Chloé corner a picture-perfect oasis of elegance and femininity.
L’Oréal’s booth showcased the latest in haircare innovation — proving that professional styling starts with the right products.
The iconic ELLE sign in Cubex's hallway welcomed guests into a world of colour, light, and creativity — the perfect start to a beauty-filled weekend.
The lively Martini bar brought a taste of Italian flair to ELLEphoria, serving stylish cocktails and creating a space to relax between sessions.
The bustling heart of the festival — rows of makeup stations, skincare showcases, and product launches created a true city of beauty.
Drenched in gold and glamour, the Rabanne space sparkled with luxury. The Million Gold fragrance line drew endless attention.
A touch of automotive elegance — the new Alfa Romeo Junior drew eyes and cameras alike, adding sophistication and style to the event.
The RAW Alchemy corner invited guests to discover niche perfumes and one-of-a-kind scents. Minimalist design, soft florals, and natural accents created a calm oasis amid the festival buzz.
The Douglas styling area, framed by the glowing Welcome to Beautiful sign, offered expert hairstyling sessions, pro tips, and the perfect photo backdrop for every visitor.
The main hall bathed in pink and violet light captured the signature ELLEphoria mood — elegant, modern, and full of creative energy.
Beauty and fashion insiders shared their journeys and insights on stage, opening authentic conversations about confidence, identity, and self-expression.
A full house, striking light design, and seamless performances - the main stage was the beating heart of ELLEphoria all weekend long.
The chic schedule wall helped guests navigate a full lineup of workshops, masterclasses, and beauty talks — a roadmap to a weekend of inspiration.
From music and art to food and fashion, festivals bring people together in vibrant settings filled with energy, expression, and unforgettable experiences.
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2 At Cubex Centre Prague, we strive to provide an exceptional experience for every visitor. Whether attending a conference, exhibition, or business meeting, our guests appreciate the seamless organization, modern facilities, and welcoming atmosphere. Here’s what one of our visitors had to say:
Gain valuable perspectives from event professionals, industry leaders, and sustainability experts. Stay ahead of the curve with the latest trends, tips, and success stories from the heart of one of Europe’s most forward-thinking venues.
Recognised by leading publications and industry insiders, Cubex Centre Prague continues to set benchmarks in innovation, eco-conscious operations, and premium event execution. From exclusive interviews to award-winning features, see how our venue is shaping the future of events in Europe.
Find clear and simple answers to some of the most commonly asked questions about Cubex Centre Prague, covering everything from event types and services to sustainability and planning support.
We accommodate conferences, gala dinners, exhibitions, product launches, corporate meetings, and many more.
As Prague’s only venue located in a LEED Platinum-certified building, we use 100% sustainable electricity, rainwater flushing, and offer eco-friendly catering. In addition, we are proudly registered with “Zodpovědná firma”, an educational sustainability programme for our employees.
Yes! We collaborate with IN CATERING to deliver high-quality, sustainable menus tailored to your event needs.
Our venue can feature up to 360° panoramic projections, LED walls, and cutting-edge AV technology through our trusted partner AV MEDIA.
Yes. As part of the Prague Event HUB, we provide access to 441 hotel rooms located in Panorama by Verdi Hotels just a 2-minute walk from the venue.
Absolutely. Our advanced AV infrastructure and experienced team enable seamless hybrid or fully virtual event experiences with global reach.
To secure your preferred dates—especially for large or seasonal events—we recommend booking 6–12 months in advance.
Yes. We welcome you to schedule a guided tour of our flexible event spaces and advanced technologies. Simply contact us at rezervace@cubexcentrum.cz to arrange your visit.
Yes. Our dedicated coordination team is here to assist you every step of the way—from planning and logistics to the technical setup.
Yes. Located in central Prague with excellent transport connections, our venue is ideal for international attendees. Václav Havel Airport, the main Prague airport, is only 30 minutes away.
Cubex offers a unique combination of sustainability, cutting-edge innovation, and flexible, award-winning spaces — all designed to deliver exceptional event experiences in the heart of Europe.
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