ELLEphoria 2025 | Cubex

ELLEphoria 2025

For one unforgettable weekend, Cubex Centre Prague transformed into a wonderland of beauty and self-expression. ELLEphoria 2025 brought together leading brands, top experts, and beauty lovers from near and far. Guests discovered new fragrances, indulged in professional styling, and joined inspiring talks on confidence, creativity, and self-care. It was more than a beauty event — it was a celebration of individuality, empowerment, and the art of feeling good.

Photo: Katerina Antos

The main stage turned Cubex into a vibrant hub of inspiration and energy. Hosts and makeup artists shared pro tips, personal stories, and their passion for beauty.

At the Douglas booth, guests tried the latest Kylie Cosmetics must-haves and enjoyed professional makeovers — leaving glowing and smiling.

A fragrant paradise of brands like Atopalm, Some By Mi, and Jung Saem Mool. Notino’s floral-decorated booth became one of the most Instagrammable spots of the festival.

Soft florals, pastel tones, and signature fragrances made the Chloé corner a picture-perfect oasis of elegance and femininity.

L’Oréal’s booth showcased the latest in haircare innovation — proving that professional styling starts with the right products.

The iconic ELLE sign in Cubex's hallway welcomed guests into a world of colour, light, and creativity — the perfect start to a beauty-filled weekend.

The lively Martini bar brought a taste of Italian flair to ELLEphoria, serving stylish cocktails and creating a space to relax between sessions.

The bustling heart of the festival — rows of makeup stations, skincare showcases, and product launches created a true city of beauty.

Drenched in gold and glamour, the Rabanne space sparkled with luxury. The Million Gold fragrance line drew endless attention.

A touch of automotive elegance — the new Alfa Romeo Junior drew eyes and cameras alike, adding sophistication and style to the event.

The RAW Alchemy corner invited guests to discover niche perfumes and one-of-a-kind scents. Minimalist design, soft florals, and natural accents created a calm oasis amid the festival buzz.

The Douglas styling area, framed by the glowing Welcome to Beautiful sign, offered expert hairstyling sessions, pro tips, and the perfect photo backdrop for every visitor.

The main hall bathed in pink and violet light captured the signature ELLEphoria mood — elegant, modern, and full of creative energy.

Beauty and fashion insiders shared their journeys and insights on stage, opening authentic conversations about confidence, identity, and self-expression.

A full house, striking light design, and seamless performances - the main stage was the beating heart of ELLEphoria all weekend long.

The chic schedule wall helped guests navigate a full lineup of workshops, masterclasses, and beauty talks — a roadmap to a weekend of inspiration.

A look inside Cubex’s bright, design-forward lounge where guests could relax, network, and recharge between sessions.

Soft violet lighting welcomed guests upon entering to Cubex's foyer, where the glowing ELLEphoria Beauty logo projection set the mood for a day of glamour and creativity.

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What Visitors Say
About Cubex Centre Prague?

At Cubex Centre Prague, we strive to provide an exceptional experience for every visitor. Whether attending a conference, exhibition, or business meeting, our guests appreciate the seamless organization, modern facilities, and welcoming atmosphere. Here’s what one of our visitors had to say:

Fazi Rehman

stars
“Cubex centrum it's very nice place to organise conference @ Prague.“

RentFun.eu

stars
“Superb place for conferences and events. Great personnel, good access. Nice and cozy design with insane attention to details. We delivered there F1 simulators for event and personnel was extremely helpful. Only issue is a parking so here is a tip - contact with Panorama hotel near by and reserve parking there.”

Milan Rusimov

stars
“This is one amazing event center. It has everything you need to organize one quality conference. Approvement of that is Google and their Firebase conference I have attended. Service is great, equipement is first class and conference rooms are big and clean. I am happy I was there.”
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Latest News & Insights

Gain valuable perspectives from event professionals, industry leaders, and sustainability experts. Stay ahead of the curve with the latest trends, tips, and success stories from the heart of one of Europe’s most forward-thinking venues.

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Cubex Centre Prague in Media

Recognised by leading publications and industry insiders, Cubex Centre Prague continues to set benchmarks in innovation, eco-conscious operations, and premium event execution. From exclusive interviews to award-winning features, see how our venue is shaping the future of events in Europe.

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Frequently Asked Questions

Find clear and simple answers to some of the most commonly asked questions about Cubex Centre Prague, covering everything from event types and services to sustainability and planning support.

What types of events can be hosted at Cubex Centre Prague? arrow arrow

We accommodate conferences, gala dinners, exhibitions, product launches, corporate meetings, and many more.

What sustainability initiatives does Cubex Centre Prague follow? arrow arrow

As Prague’s only venue located in a LEED Platinum-certified building, we use 100% sustainable electricity, rainwater flushing, and offer eco-friendly catering. In addition, we are proudly registered with “Zodpovědná firma”, an educational sustainability programme for our employees.

Does Cubex Centre Prague provide catering services? arrow arrow

Yes! We collaborate with IN CATERING to deliver high-quality, sustainable menus tailored to your event needs.

What technology does Cubex Centre Prague offer? arrow arrow

Our venue can feature up to 360° panoramic projections, LED walls, and cutting-edge AV technology through our trusted partner AV MEDIA.

Is there accommodation available near Cubex Centre Prague? arrow arrow

Yes. As part of the Prague Event HUB, we provide access to 441 hotel rooms located in Panorama by Verdi Hotels just a 2-minute walk from the venue.

Is Cubex Centre Prague suitable for hybrid or virtual events? arrow arrow

Absolutely. Our advanced AV infrastructure and experienced team enable seamless hybrid or fully virtual event experiences with global reach.

How far in advance should I book Cubex Centre Prague for an event? arrow arrow

To secure your preferred dates—especially for large or seasonal events—we recommend booking 6–12 months in advance.

Can I visit the venue before booking? arrow arrow

Yes. We welcome you to schedule a guided tour of our flexible event spaces and advanced technologies. Simply contact us at rezervace@cubexcentrum.cz to arrange your visit.

Does Cubex Centre Prague offer support with event planning? arrow arrow

Yes. Our dedicated coordination team is here to assist you every step of the way—from planning and logistics to the technical setup.

Is Cubex Centre Prague accessible for international guests? arrow arrow

Yes. Located in central Prague with excellent transport connections, our venue is ideal for international attendees. Václav Havel Airport, the main Prague airport, is only 30 minutes away.

Why choose Cubex as your event venue in Prague? arrow arrow

Cubex offers a unique combination of sustainability, cutting-edge innovation, and flexible, award-winning spaces — all designed to deliver exceptional event experiences in the heart of Europe.

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