The conference Brand Management 2021, themed Gather Courage and Reignite Marketing, brought fresh energy to Czech marketing after the challenging pandemic period. This long-standing event, organised by Blue Events, took place at Cubex and offered a full-day programme filled with inspiring talks, panel discussions and networking opportunities, focusing on building strong brands, creativity and the role of marketing in times of uncertainty. Participants met leading Czech and international speakers who shared current brand case studies, practical experience and new perspectives on marketing communication.
Photo: Brand Management
The staircase in the main Cubex foyer, lined with a striking projection of the Brand Management visual identity themed “Gather Courage and Reignite Marketing” on the Media Wall.
A speaker on the main stage delivers a presentation supported by visuals and concrete real-world examples at the Brand Management 2021 conference.
Detail of a presentation showcasing brand case studies, which were among the key content pillars of the conference.
The fully packed main hall of Cubex, where participants follow the conference’s professional programme focused on brands, marketing strategy and communication.
Keynote speaker Dan White, author of The Smart Marketing Book, explains his approach to brand building through a visually driven presentation during his keynote session.
The panel discussion “How to Reignite Czech Marketing” featuring representatives from Alza, Air Bank, Livesport, AKA, and Rückl and Bomma.
A key inspirational message from one of the Brand Management presentations displayed on the huge LED Wall in the main hall of Cubex.
A close-up of a conference speaker, capturing the focused atmosphere of the hall and the direct connection with the audience.
Conference partners actively engage in the programme throughout the day. The partner booth of ČTK PROTEXT offers space for personal meetings, service demonstrations and conversations with participants directly in the main foyer of Cubex.
Discussions continue beyond the main hall. Participants stop by the booth of Smart Emailing, share experiences and build new professional connections.
During the breaks, conference attendees stop by the catering area. The refreshments give them a chance to slow down and recharge for the next part of the day’s programme.
Participants of Brand Management 2021 turn to professional media, revisit topics from the stage and seek new inspiration - for example in MAM Marketing & Media.
The Dedoles brand and its story take the stage. The presentation shows how courage and humour can be used to build a brand that is recognised by almost everyone.
Light, healthy refreshments provided by IN CATERING create a natural space for a short break as well as further networking between individual programme blocks.
A full Cubex hall attentively watches a pair of speakers on stage. The large-scale projection on the LED Wall, bold lighting and a clear message on the screen create an atmosphere in which marketing topics are discussed openly and without pretense.
In the smaller Cubex workshop rooms, the programme moves closer to the people. Discussions take place face to face, without a stage or barriers - allowing questions, experiences and concrete real-world examples to come to the forefront.
Explore real conferences and summits at Cubex and discover how flexible spaces, immersive technology and bold event branding bring ambitious events to life.
At Cubex Centre Prague, we strive to provide an exceptional experience for every visitor. Whether attending a conference, exhibition, or business meeting, our guests appreciate the seamless organization, modern facilities, and welcoming atmosphere. Here’s what one of our visitors had to say:
Gain valuable perspectives from event professionals, industry leaders, and sustainability experts. Stay ahead of the curve with the latest trends, tips, and success stories from the heart of one of Europe’s most forward-thinking venues.
Recognised by leading publications and industry insiders, Cubex Centre Prague continues to set benchmarks in innovation, eco-conscious operations, and premium event execution. From exclusive interviews to award-winning features, see how our venue is shaping the future of events in Europe.
Find clear and simple answers to some of the most commonly asked questions about Cubex Centre Prague, covering everything from event types and services to sustainability and planning support.
We accommodate conferences, gala dinners, exhibitions, product launches, corporate meetings, and many more.
As Prague’s only venue located in a LEED Platinum-certified building, we use 100% sustainable electricity, rainwater flushing, and offer eco-friendly catering. In addition, we are proudly registered with “Zodpovědná firma”, an educational sustainability programme for our employees.
Yes! We collaborate with IN CATERING to deliver high-quality, sustainable menus tailored to your event needs.
Our venue can feature up to 360° panoramic projections, LED walls, and cutting-edge AV technology through our trusted partner AV MEDIA.
Yes. As part of the Prague Event HUB, we provide access to 441 hotel rooms located in Panorama by Verdi Hotels just a 2-minute walk from the venue.
Absolutely. Our advanced AV infrastructure and experienced team enable seamless hybrid or fully virtual event experiences with global reach.
To secure your preferred dates—especially for large or seasonal events—we recommend booking 6–12 months in advance.
Yes. We welcome you to schedule a guided tour of our flexible event spaces and advanced technologies. Simply contact us at rezervace@cubexcentrum.cz to arrange your visit.
Yes. Our dedicated coordination team is here to assist you every step of the way—from planning and logistics to the technical setup.
Yes. Located in central Prague with excellent transport connections, our venue is ideal for international attendees. Václav Havel Airport, the main Prague airport, is only 30 minutes away.
Cubex offers a unique combination of sustainability, cutting-edge innovation, and flexible, award-winning spaces — all designed to deliver exceptional event experiences in the heart of Europe.
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