Unilever Future Garden – Creative Dreamers
An imaginative brand experience produced by Creative Dreamers. The event featured immersive tech, a virtual guide named Uni and creative activations designed to spark innovation and brand pride.
Brand Management 2025
The 11th edition of the Brand Management Conference once again filled Cubex Centre Prague with the energy, inspiration, and innovation of over 500 leading marketers and company executives.
For the first time, the conference expanded to two full days of expert presentations, in-depth discussions, and hands-on workshops. Attendees enjoyed networking sessions, case studies from major brands, and a special spotlight on a trending topic — Brand Gaming, showcasing how the gaming industry is reshaping engagement and creativity in brand communication.
Hosted by Blue Events, Brand Management 2025 proved once again why it’s the most influential brand conference in Central Europe — a must-attend platform for professionals shaping the future of marketing.
Photo: Jiri Seda
A striking visual moment at Brand Management 2025 as Cubex Centre Prague’s projection comes alive with a bold stream of marketing buzzwords, immersing the audience in the language of progress, performance, and innovation.
A speaker captivates the audience during the Brand Gaming session at Brand Management 2025, Cubex Centre Prague. The presentation explored how gaming culture is redefining engagement strategies and brand storytelling for a new generation of consumers.
Industry leaders from Kia Czech, Česká spořitelna, Asahi, Nestlé, and Vodafone share insights on strategic marketing and leadership at Brand Management 2025. The discussion highlighted how brands can move beyond tactics to take a true leadership role in business.
An expert session focusing on data analytics and marketing ROI. Attendees learned how data insights and performance metrics are transforming brand strategies in Cubex's small hall.
A lively debate on building stronger partnerships between marketing teams and creative agencies in Cubex's small hall.
Professionals enjoying post-session networking at Cubex's foyer. The relaxed atmosphere fostered valuable connections among marketing experts and brand leaders.
Guests arriving at Cubex Centre Prague for the start of Brand Management 2025. The conference welcomed over 500 participants, confirming its status as the region’s leading brand and marketing event.
The creative installation at the Cubex Centre Prague entrance set the tone for Brand Management 2025, reflecting the event’s focus on forward-thinking strategies and bold brand visions.
Organizers greeting attendees at Brand Management 2025 in Cubex Centre Prague. The professional setup and engaging visual branding underscored the event’s high production quality and modern marketing approach.
A striking scene in Cubex Centre Prague, where the word “Power” illuminated the entire main hall, setting the tone for two dynamic days celebrating marketing leadership and innovation.
Moderator Jan Patera from Blue Events launches Block A of Brand Management 2025, introducing key partners and this year’s focus on the “4P” pillars — Power, Profit, Perform, Pull.
An expert speaker at Brand Management 2025 explains how analytics and customer insights redefine the marketing mix, emphasizing measurable performance and growth strategies.
Representatives of Dr. Max and McCann share their successful Advent Calendar 2024 campaign, inspiring attendees with creative approaches to customer engagement and brand loyalty.
A session at Brand Management 2025 explores how effective pricing signals brand value and influences consumer perception — a key takeaway for every marketer seeking sustainable growth.
Sorin Patilinet captivates attendees by reflecting on the legacy of groundbreaking innovations like the first iPhone — connecting timeless creativity to today’s marketing leadership.
An insightful lecture on how Pepsi approaches retail effectiveness, demonstrating the importance of execution, partnerships, and field force excellence in driving brand results.
A panel of marketing professionals from Marketup, Confess, and Blue Events debate the role of KPIs in brand performance, discussing real-world results and strategic benchmarks.
Participants connect and exchange ideas during a networking break in Cubex Centre Prague’s modern foyer — an essential part of Brand Management 2025’s collaborative atmosphere.
Speakers challenge the audience to imagine the unpredictable future of marketing in 2030, reminding everyone that uncertainty fuels creativity and innovation.
Attendees actively participate during one of the sessions, proving that curiosity and shared discussion are at the heart of Brand Management 2025.
A visually striking session explores the power—and limits—of personalization in marketing, highlighting both opportunity and “data fatigue.”
A speaker emphasizes that attention remains the ultimate currency, as more brands compete for visibility in an oversaturated market.
A talk hosted by Marketup and Blue Events inspires marketers to invest strategically in long-term brand growth rather than short-term spending.
A dynamic speaker energizes the hall with a powerful keynote on communication, leadership, and the evolving role of marketing professionals.
An interactive presentation invites participants to identify their professional archetype—Dreamer, Growth Rebel, Flow Keeper, or Implementer.
A session on energy transition and climate adaptation investment highlights the global impact of sustainability trends on brand strategies.
Custom mocktails and fresh ingredients bring a splash of creativity to the networking zone, where participants recharge between sessions.
Smiles and spontaneous exchanges fill the foyer of Cubex Centre Prague as professionals reconnect and share insights from the day’s program.
Charlotte Miles takes the audience through her session on transforming marketing proof into real, actionable commitments for brands that want to lead with purpose.
Elegant canapés and artistic presentation by Cubex’s catering partner IN CATERING elevate the networking break into a sensory experience of colour, texture, and taste.
See Photos from Other "Conferences & Summits – Where Ideas Take Centre Stage"
Explore how global leaders and innovators have gathered at Cubex to share ideas and shape the future in our cutting-edge conference venue in Prague.
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3 What Visitors Say
About Cubex Centre Prague?
At Cubex Centre Prague, we strive to provide an exceptional experience for every visitor. Whether attending a conference, exhibition, or business meeting, our guests appreciate the seamless organization, modern facilities, and welcoming atmosphere. Here’s what one of our visitors had to say:
RentFun.eu
“Superb place for conferences and events. Great personnel, good access. Nice and cozy design with insane attention to details. We delivered there F1 simulators for event and personnel was extremely helpful. Only issue is a parking so here is a tip - contact with Panorama hotel near by and reserve parking there.”
Milan Rusimov
“This is one amazing event center. It has everything you need to organize one quality conference. Approvement of that is Google and their Firebase conference I have attended. Service is great, equipement is first class and conference rooms are big and clean. I am happy I was there.”
Pilvijo
A superb event venue in Prague hosted a remarkable event, thank you to the organizing body. As an individual who values nature, I was particularly impressed by the park area transformed into a meadow in the backyard, as well as other sustainability initiatives. These aspects were nicely highlighted throughout the premises, seemingly small actions gradually create a wave of positive change….The facilities worked well for both stage performances and collaborative teamwork…The catering was beautifully presented and delicious…The organizing body is experienced and excellent at arranging events.
Latest News & Insights
Gain valuable perspectives from event professionals, industry leaders, and sustainability experts. Stay ahead of the curve with the latest trends, tips, and success stories from the heart of one of Europe’s most forward-thinking venues.
Cubex Centre Prague in Media
Recognised by leading publications and industry insiders, Cubex Centre Prague continues to set benchmarks in innovation, eco-conscious operations, and premium event execution. From exclusive interviews to award-winning features, see how our venue is shaping the future of events in Europe.
Frequently Asked Questions
Find clear and simple answers to some of the most commonly asked questions about Cubex Centre Prague, covering everything from event types and services to sustainability and planning support.
What types of events can be hosted at Cubex Centre Prague?
We accommodate conferences, gala dinners, exhibitions, product launches, corporate meetings, and many more.
What sustainability initiatives does Cubex Centre Prague follow?
As Prague’s only venue located in a LEED Platinum-certified building, we use 100% sustainable electricity, rainwater flushing, and offer eco-friendly catering. In addition, we are proudly registered with “Zodpovědná firma,” an educational sustainability programme for our employees.
Does Cubex Centre Prague provide catering services?
Yes! We collaborate with IN Catering to deliver high-quality, sustainable menus tailored to your event needs.
What technology does Cubex Centre Prague offer?
Our venue can feature up to 360° panoramic projections, LED walls, and cutting-edge AV technology through our trusted partner AV Media.
Is there accommodation available near Cubex Centre Prague?
Yes. As part of the Prague Event HUB, we provide access to 441 hotel rooms located in Panorama Hotel Prague just a 2-minute walk from the venue.
Is Cubex Centre Prague suitable for hybrid or virtual events?
Absolutely. Our advanced AV infrastructure and experienced team enable seamless hybrid or fully virtual event experiences with global reach.
How far in advance should I book Cubex Centre Prague for an event?
To secure your preferred dates—especially for large or seasonal events—we recommend booking 6–12 months in advance.
Can I visit the venue before booking?
Yes. We welcome you to schedule a guided tour of our flexible event spaces and advanced technologies. Simply contact us at rezervace@cubexcentrum.cz to arrange your visit.
Does Cubex Centre Prague offer support with event planning?
Yes. Our dedicated coordination team is here to assist you every step of the way—from planning and logistics to the technical setup.
Is Cubex Centre Prague accessible for international guests?
Yes. Located in central Prague with excellent transport connections, our venue is ideal for international attendees. Václav Havel Airport, the main Prague airport, is only 30 minutes away.
Why choose Cubex as your event venue in Prague?
Cubex offers a unique combination of sustainability, cutting-edge innovation, and flexible, award-winning spaces — all designed to deliver exceptional event experiences in the heart of Europe.
